Helping you build the kingdom of God on Earth through the success of your nonprofit.

Helping you build the kingdom of God on Earth through the success of your nonprofit.

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A Closer Look at

Brad
Layland

Brad and his wife Wendy love living in St. Augustine, Florida and have 4 children: Max, Dakota, Jack and Sydney. Brad has run 29 marathons, enjoys investing in real estate, being an entrepreneur, and traveling with his family.

In addition to running The FOCUS Group, Brad owns the largest real estate brokerage in St. Augustine, Endless Summer Realty.

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A Closer Look at

Brad
Layland

Brad and his wife Wendy love living in St. Augustine, Florida and have 4 children: Max, Dakota, Jack and Sydney. Brad has run 24 marathons, enjoys investing in real estate, being an entrepreneur, and traveling with his family.

In addition to running The FOCUS Group, Brad owns the largest real estate brokerage in St. Augustine, Endless Summer Realty.
Featured image for “The Athlete’s Paradox”
Sep. 18, 2026

The Athlete’s Paradox

Brad Layland | CEO, The FOCUS Group | Author of Turning Donors into Partners Key Takeaways For most of my adult life, I’ve considered my heart one of the strongest parts of my body. I’ve run 75 marathons and am looking forward to 76 (New York City Marathon in November), completed two Ironman triathlons, and spent decades logging countless hours
Featured image for “What Has Changed—and What Hasn’t: Seventeen Years of Growth, Relationships, and Taking Donors Seriously”
Sep. 09, 2026

What Has Changed—and What Hasn’t: Seventeen Years of Growth, Relationships, and Taking Donors Seriously

Brad Layland | CEO, The FOCUS Group | Author of Turning Donors into Partners Key Takeaways This year, I’m completing my seventeenth year at The FOCUS Group. Recently, I came across a photograph from a staff retreat in 2010. I was with three colleagues and at some point during the retreat we went fishing (see picture below). It’s one of those
Featured image for “Leadership Is About Worship”
Aug. 07, 2026

Leadership Is About Worship

By Brad Layland, CEO, The FOCUS Group | Author of Turning Donors into Partners Key Takeaways One of the themes God has been impressing on my heart lately is that leadership isn’t primarily about strategy, vision, or even character. Those things certainly matter, but underneath them lies something much deeper. At its core, leadership is a worship issue. That realization
Featured image for “The Best Time to Raise Money Is When You Don’t Need It”
Aug. 05, 2026

The Best Time to Raise Money Is When You Don’t Need It

By Brad Layland, CEO, The FOCUS Group | Author of Turning Donors into Partners Key Takeaways One of the most valuable lessons I learned from Bill Hautt, the founder of The FOCUS Group, was surprisingly simple: “The best time to raise money is when you don’t need it.” At first glance, that sounds backward. Most organizations begin fundraising when they
Featured image for “My Experience With Donor-Advised Funds: A Tool for Giving, Not Storing”
Aug. 05, 2026

My Experience With Donor-Advised Funds: A Tool for Giving, Not Storing

By Brad Layland, CEO, The FOCUS Group | Author of Turning Donors into Partners Key Takeaways Recently, I read an article titled The Parable of the Stored Loaves and Fish: When Donor-Advised Funds Become Spiritual Warehouses by Dr. Scott Rodin, Chief Strategy Officer for The FOCUS Group, and Roland Warren, President and CEO of Care Net. Their article challenged me, encouraged me,

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Brad
Layland

Christian, Husband, Father,
Fundraising Expert,
Entrepreneur.
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