Helping you build the kingdom of God on Earth through the success of your nonprofit.

Helping you build the kingdom of God on Earth through the success of your nonprofit.

thing 1

Image
Input your text here! The text element is intended for longform copy that could potentially include multiple paragraphs.

Thing 2

Image
Input your text here! The text element is intended for longform copy that could potentially include multiple paragraphs.

Thing 3

Image
Input your text here! The text element is intended for longform copy that could potentially include multiple paragraphs.
A Closer Look at

Brad
Layland

Brad and his wife Wendy love living in St. Augustine, Florida and have 4 children: Max, Dakota, Jack and Sydney. Brad has run 29 marathons, enjoys investing in real estate, being an entrepreneur, and traveling with his family.

In addition to running The FOCUS Group, Brad owns the largest real estate brokerage in St. Augustine, Endless Summer Realty.

Image
Image
A Closer Look at

Brad
Layland

Brad and his wife Wendy love living in St. Augustine, Florida and have 4 children: Max, Dakota, Jack and Sydney. Brad has run 24 marathons, enjoys investing in real estate, being an entrepreneur, and traveling with his family.

In addition to running The FOCUS Group, Brad owns the largest real estate brokerage in St. Augustine, Endless Summer Realty.

The Blog

  • Finding New Donors Who Believe in You

    Finding New Donors Who Believe in You

    I would say that one of the most frequent questions I get asked is, “Can you help me find new donors?” This question seems to weigh on every fundraiser’s mind, and some people even try to hire The FOCUS Group to help them answer it. Unfortunately, we can’t do that. The truth is, you don’t need us for that. In ...Read More »
  • Go to the Moon

    Go to the Moon

    In 1961 President John F. Kennedy stood before Congress and announced that before the end of the decade, America would successfully land a man on the moon. At the time America had fallen far behind in the Space Race with …Read More »
  • Running Out of Salad Dressing

    Running Out of Salad Dressing

    When we interact with donors, we are often quick to offer up stories about the work our organization is doing. We want to share stories of the people we are impacting or talk about how amazing our new program is. …Read More »
  • The Unexpected Mercedes

    The Unexpected Mercedes

    In St. Augustine, where I live, there is an amazing organization called St. John’s Council on Aging (SJCOA). The SJCOA mainly serves the older population in our county, people 65 years and older. In Florida, this represents about 25% of …Read More »
  • Building a Better Vacuum

    Building a Better Vacuum

    When I was growing up, we had a Hoover vacuum cleaner. It was big, it was heavy, and it didn’t work very well – that’s what I remember. In the early 1990s, in the midst of rapid technological innovation and …Read More »
  • New Year’s Resolutions

    New Year’s Resolutions

    As the New Year arrives, it seems like people everywhere are feeling reflective and talking about their goals, resolving that this year will be a turning point. In light of that atmosphere, today I want to share a few resolutions …Read More »
  • When Donors Matter, Culture Matters

    When Donors Matter, Culture Matters

    Over the last thirty years in fundraising, I’ve encountered donors from a wide array of cultural backgrounds. As part of Taking Donors Seriously, we teach our clients to consider donors individually, approaching each one in a way that makes sense …Read More »
  • We Will Sell No Wine Before Its Time

    We Will Sell No Wine Before Its Time

    Orson Welles, the American writer and director most famous for his film Citizen Kane, starred in a famous commercial in 1978. The distinguished Welles promoted Paul Masson wine with a memorable slogan: We will sell no wine before its time. …Read More »
  • The One-Hit Wonder

    The One-Hit Wonder

    When I was growing up in the 80’s there was a very popular band called A-ha. They were what we would call a one-hit wonder – you might remember their song “Take On Me.” (Take me on!) I often feel …Read More »
  • Multiplication is for 1st grade, not fundraising.

    Multiplication is for 1st grade, not fundraising.

    One of the greatest failures in a fundraising mindset is the idea that you can treat all potential donors the same. Over the last thirty years, dozens of people have told me that their fundraising solution is to ask “x” …Read More »
  • Trust, But Verify

    Trust, But Verify

    As a child, I grew up under the Reagan presidency, admiring him as a great president and leader. And apart from my childhood impressions, historians will tell you that a crucial part of Ronald Reagan’s success as a leader was …Read More »
  • Discovering the Joy of Giving

    Discovering the Joy of Giving

    One of the principles I talk about on a regular basis is that giving is a way of life. This is, in fact, one of the six principles of Taking Donors Seriously. My work constantly brings me into contact both …Read More »
  • Back on Course: Counteracting Drift with Living Forward

    Back on Course: Counteracting Drift with Living Forward

    Drift. It’s pretty much never a good thing. Several years ago we owned a small boat, and midway through one of our boating adventures, the motor abruptly quit. I suddenly realized that our boat had no anchor and we were …Read More »
  • Dollar Cookies

    Dollar Cookies

    Shortly after accepting Christ in high school, I started volunteering at the middle school Young Life ministry. I would go to the Young Life meeting on Monday nights and basically just hang out with middle school kids. I wasn’t the …Read More »
  • Mr. Gumball

    Mr. Gumball

    When I was in college, I started my own business – a gumball machine business. At its peak, my business grew to about 100 machines at various locations, but there was one machine that dwarfed them all. This machine was …Read More »
  • Eat Clam Chowder

    Eat Clam Chowder

    About twenty years ago, I went to the post office to check the mail for the small non-profit I was leading at the time. I opened the P.O. box to discover a check for $1,000 from a foundation I had …Read More »
  • Fundraising- A Marathon, not a Sprint

    Fundraising- A Marathon, not a Sprint

    In May,  I ran my twenty-sixth marathon, the Capital City Marathon in Olympia, Washington. I ran my first marathon at 29 years old. My first marathon clocked in at five hours, forty-five minutes. I was so excited about finishing that …Read More »
  • The Power of Vision

    The Power of Vision

    Twenty years ago, as a young executive director the board I worked for put together a strategic plan for reaching African-American students in our community. Prior to my time as the executive director, they had tried to reach these more …Read More »

Subscribe to the Blog

Brad
Layland

Christian, Husband, Father,
Fundraising Expert,
Entrepreneur.
Learn More
 

From the Blog

[ess_grid alias=”blog”]
be more equipped to

raise financial support

resources

Engage with Brad today

Find out how you can make a bigger impact with the people you serve, and spend less time worrying about fundraising.

Engage with Brad